File 01
Case files. Season one.
Somebody sold you that habit. Otis kept the file.
An animated series about where everyday habits really came from. One habit per film, about a minute long, and one question each time: who sold you this?
The files
Seven habits. Seven people who were paid to start them.
File 02
Who sold you the wedding ring?
File 03
Who sold you the genius baby?
File 04
Who sold you life insurance?
File 05
Who sold you Father's Day?
File 06
Who told you to smile for the camera?
File 07
Who sold you the diamond ring?
File 08
?
Which habit should Otis open next?
Tell us
How a file is made
1
Pick a habit nobody questions
Something we all do and assume people always did.
2
Follow it back
To the campaign, the company or the person behind it, using the published record: books, archives, court papers and the advertising trade's own accounts.
3
Otis tells Pip
In about a minute, with the dates and the names. If we get one wrong, we correct it.
Most habits have a start date.
And somebody who was paid to start them.
Who is talking
Otis
An old raccoon who spent his life in advertising. Now he tells on it.
Pip
A duckling who believes what he is told, and asks the question that starts every film.
Otis Files Publisher
Otis Files Publisher is the in-house tool we use to post our own films to our own channels, to read and answer comments there, and to read our own channel statistics. It is used only by the team behind The Otis Files. It is not offered to the public and nobody else can sign in to it.
On YouTube the tool works through YouTube API Services. What it reads and how that is handled is set out in our Privacy Policy and Terms of Service.
Contact
Questions, corrections or a source we should read: hello@theotisfiles.com
If you think a film has a fact wrong, tell us which film and what you have found. We check every message and we correct mistakes.